Capturing visitor info used to be solely for Audience Optimization Pro, but that's all changed. There are now a bunch of ways to capture visitor info in ClickMagick, and this information can be used in a variety of ways.

So Audience Optimization Pro is no longer something with it’s own name … 

The sending of visitor info to your ad networks with your conversions now just happens automatically as part of Audience Optimization, as long as you are capturing visitor info in ClickMagick.

To learn more, please see the article below: 

What are the different ways to capture visitor info in ClickMagick?