Fair Use Policy

As part of our commitment to providing a high-quality, fast and reliable service, ClickMagick has a Fair Use Policy (also referred to as the FUP).

The FUP contains guidelines for customers' use of ClickMagick to ensure that each customer has a consistently high-quality experience, and ClickMagick takes measures to ensure usage is within reasonable parameters and in accordance with the intended use of the service.

Purpose of the Fair Use Policy

ClickMagick offers a multi-tenant service. This means that our service is used concurrently by a number of subscribers. If a single customer places very high demands on the service then it is possible that this will affect the experience for other users.

The vast majority of our customers use their service considerately and their usage levels don't disproportionately affect the shared network and service capacity. Even though only a very small number of customers may use the service inappropriately, their activity has the potential to affect the service for others. Our FUP manages the inappropriate use and makes sure the service can be used fairly by everyone.

Intended Use of ClickMagick

ClickMagick is meant to be used by individual advertisers to track, optimize and manage their own advertising and other online promotions. It may also be used by consultants or agencies who are paid to perform these activities for other businesses or clients.

ClickMagick is NOT meant to be used to operate an advertising network or affiliate network, or any other type of activity that is not based on the tracking of online promotions for yourself or your clients.

ClickMagick is also not meant to be used to track high volumes of low quality traffic e.g. pop ups or popunders.

The Fair Use Policy

Usage of ClickMagick is monitored on a continuous basis. Only customers that consistently generate exceptionally high load over a sustained period of time, or use ClickMagick in a way it was not intended to be used, will be affected by the ClickMagick FUP.

Should we detect usage that falls outside the intended use of the service, ClickMagick will contact you to resolve the usage considered to be outside of fair use. If customer fails to respond within 7 days, customer's ClickMagick account may be terminated.

Extenuating Circumstances

ClickMagick understands that customers will occasionally have high volumes of traffic outside of normal usage patterns. Such occasional events are not subject to this FUP as long as customer is using ClickMagick in accordance with the intended use of the service.

This Fair Use Policy was last updated on October 7th, 2023.