frequently asked questions & answers

Tracking is confusing.
We've got answers.

logo Getting Started

  • How quickly can I set up and integrate ClickMagick into my business?
    • To get started with ClickMagick Campaigns you just need to add the TrueTracking® code to your webpages, and add UTM parameters to the URLs you’re promoting if you aren’t already using them.

      We have tutorials showing how to do this with all popular page builders and ad networks, and this whole process shouldn’t take more than 5-10 minutes if you’re comfortable with this type of thing.

      If you’re brand new to online marketing and have never done any of this before, it will certainly take you a bit longer — but we have lots of tutorials and we make it as easy as possible for you.

      Using some of our more advanced features does require a bit more set up ...

      But here at ClickMagick we’re known for our Fanatical Support ...

      And between our Live Chat, Helpdesk, and even “done with you” support, we’ve got you covered!

  • Okay, but what if I have a really complicated or custom set up?
    • Our team of real marketers has decades of combined online marketing experience.

      We’ve helped over 122,000 entrepreneurs, affiliate marketers and small businesses to track and optimize their online marketing ...

      And we’ve seen every setup imaginable.

      Rest assured, if what you’re doing can be tracked and optimized there’s no one more qualified to help than ClickMagick.

  • Should I sign up if I’m brand new to online marketing?
    • ClickMagick can only help if you already have a website, landing page or online store that you’re already sending traffic to, or one that you’re ready to start promoting right now.

      If you’re still setting up your web pages or still “learning the ropes” and you’re not ready to start advertising right now, then you should wait and sign up for ClickMagick when you’re ready.

logo General Tracking

  • Why can’t I rely on the stats in my ad networks or other apps I use?
    • Ad network tracking might be okay for "casual" advertisers who don't care about maximizing their results...

      But if you're serious about optimizing your ads and growing your business, you absolutely cannot rely on it at all.

      It doesn't work, because individually they just don't have all the data points necessary to generate unbiased, accurate and actionable marketing insights.

      On top of that, ad network tracking is crippled by short attribution windows, "greedy attribution," estimated and delayed data, as well as iOS "do not track" and other privacy-related issues.

      If you'd like to learn more, please see the more detailed article below:

      Why can't I rely on the stats in my ad platforms?

      When it comes to the other marketing apps you use ...

      A lot of these apps are very good at what they do, but for them tracking is just an afterthought. Quite frankly, their "tracking" isn't even in the same universe as ClickMagick.

      For example, if someone opts-in to your list five times using five different email addresses, your autoresponder is going to show five new users on your list. But this is clearly not what you want from an analytics standpoint.

      The bottom line is when it comes to accurate and actionable stats that'll actually help you grow your business ...

      The stats you see in ClickMagick are infinitely more useful than what you'll see in the other apps you use.

  • So what exactly can I track and optimize with ClickMagick?
    • Unlike some other platforms that are only for Shopify stores, or only for Facebook ads, with ClickMagick you can literally track and optimize everything that you do online.

      You can track any traffic source. You can track your social media activity. You can track your emails ...

      And you can even track actions on your own site — for example a user clicking a specific button on a page.

      Not only that, but you can also optimize for any action or conversion that you want.

      For example, most of our competitors only allow you to send your sales conversions back to your ad networks ...

      But with ClickMagick you can optimize for sales, opt-ins, or anything else you can dream up.

  • I hear people have trouble with “tracking links” and ad networks. What’s the story?
    • This is true. Over the years it has become more and more difficult to comply with all of the big ad networks’ various rules and changes when using redirecting “tracking links” to track your ads.

      This is the reason we built ClickMagick Campaigns — a modern tracking solution that utilizes industry-standard UTM tracking parameters (created by Google) added to your own URLs for tracking.

      There are no tracking links or redirects involved and you send people directly to your own pages.

      This means that your ClickMagick stats are also as accurate as they can possibly be ...

      Because this uses only “first party” cookies on your own domain, which can’t be blocked by users who implement tighter browser security settings or use third-party ad blocking or other software.

logo ClickMagick Highlights

  • How does Audience Optimization™ help find me more customers at the lowest cost?
    • As we talk about in the video on our homepage, the major ad networks like Google, Facebook, Microsoft and TikTok misattribute or just completely miss anywhere from 20-50% or more of your conversions.

      That means the stats in your ad network accounts are essentially useless, aside from showing your ad costs.

      Even worse, the ad network pixels you have on all your pages are actually feeding all of this bad conversion data back to the ad networks, 24 hours a day, 7 days a week.

      So now they’re using this bad data to try to find you new customers ...

      Which means their algorithms are going to be a lot less efficient than they should be, and the end result is fewer new customers for you, and at a higher cost for what you do get.

      In short, ClickMagick’s Audience Optimization™ fixes this problem.

      It automatically sends your actual conversion data back to the ad networks, which allows their algorithms to find you even more and better customers at the absolutely lowest cost possible ...

      And this will dramatically increase your profit margins, and make it much easier to scale.

  • How will ClickMagick’s Click Shield™ help me save money from day one?
    • Whether it’s your competitors trying to waste your ad budget, “click happy” users who click on your paid ad every time they want to visit your site, or “bots” clicking your ads, click fraud is a huge problem.

      And if you’re currently running pay-per-click ads on Google or Bing, ClickMagick’s Click Shield™ is almost guaranteed to save you more than the cost of ClickMagick in your very first month ...

      The way it works is that we allow you to set up specific rules to define the type of paid click behavior that’s acceptable to your business, and what’s not.

      Anyone who violates these rules is added to a custom blocklist, which is then used to prevent these users from even seeing your ads, so they can no longer repeatedly click on them and waste your ad budget.

      The end result is simple — your conversions stay the same, but your ad spend is guaranteed to go down.

  • How does ClickMagick protect me from "bots" and other fake clicks?
    • Depending on the source, experts say “bots” generate 40-50% of all Internet traffic.

      Whether it’s something innocent like a search engine spider or “link checker” ...

      ... or a malicious bot designed to click on ads and waste your money ...

      TrueTracking® protects your stats and your ad budget better than anyone.

      We’ve been in the trenches battling “bots” as direct response marketers longer than anyone. With billions of clicks processed and analyzed, no other bot filtering system even comes close.

      Here’s a simple test you can do yourself right now ...

      Take one of the URLs you’re promoting and paste it into just about any other tool. For example, paste the URL into slack or just post it on Facebook.

      As soon as you do, their bots will generate a “click” to your URL to test it.

      Then go check your stats in your current tracking system ...

      It will almost certainly show that as a real click, which means your stats aren’t even remotely accurate.

  • What about things like Cross-Device and Offline Sales Tracking ... is it hard to set up?
    • It’s not hard at all. All you have to do is make one small change to your opt-in or other lead capture form, and ClickMagick will do the rest.

      We also provide detailed step-by-step tutorials on how to set this up with all of the major autoresponders and CRMs, and of course we’ll be here to help if you need it.

  • I’ve heard your support is amazing. How do you do it?
    • We know you’re going to get stuck at times, and you’re going to need help.

      And that’s why we offer live chat support, and even phone support if necessary — so you can get your issue resolved quickly and get back to work growing your business and making money.

      Even for the most complex issues which require opening a ticket in our Helpdesk, we’ll always get back to you within a few hours at most (usually it’s just an hour or so).

      We know how frustrating it is when you submit a support ticket and wait 24 or 48 hours, and then when you finally get a reply it doesn’t even actually help you ...

      And that’s totally unacceptable to us. Our mission is to give you real solutions that get you unstuck fast.

      Oftentimes, we’ll even shoot a custom video, just for you, that walks you through the entire solution.

      This will almost certainly be the best support you’ve ever received, from any company you’ve ever done business with — because our team consists of real marketers with years of experience — not low-paid, outsourced “customer support” reps who’ve never been in the trenches.

logo iOS Tracking Issues

  • Is ClickMagick affected by the recent changes with iOS 14.5+ ?
    • Without getting technical, the short answer is no, not at all. Our three tracking systems — ClickMagick Campaigns, Tracking Links and Rotators — are all unaffected.

      Our primary tracking system, ClickMagick Campaigns, uses no redirects and only first-party cookies on your own domain. That means it will never be affected by these types of privacy-related changes.

      Even better, ClickMagick Campaigns with Audience Optimization™ automatically sends your actual conversion data back to the major ad networks — using Facebook’s Conversion API, and Google’s new “WBRAID” tracking parameter for example — resulting in improved optimization and increased ad performance.

      When it comes to privacy, the big “fight” right now is about tracking everything users do across the entire Internet and then sharing their data across other apps and websites for profit.

      Here at ClickMagick we have nothing to do with any of that. ClickMagick helps you track your own advertising and the traffic to your own website, which is something you have a fundamental right to do.

  • What should I know about tracking iOS users and Google Ads?
    • There’s a massive amount of confusion among digital marketers right now regarding how the recent and ongoing iOS privacy-related changes affect Google Ad tracking and ad optimization.

      Here’s all you really need to know ...

      As you can read about in another FAQ, the conversion attribution stats in your Google Ads account have never been accurate, they will never be accurate, and you should never rely on them.

      The whole iOS situation has just made things even worse, to the point where the conversion stats in your Google Ads account are effectively useless.

      The key is to simply acknowledge this and find a better solution.

      ClickMagick will instantly solve your Google Ads tracking problems, and you can literally forget about the whole thing.

      We’ll even send your iOS conversions back to Google using their new “WBRAID” parameter, which will allow Google to optimize your ads for iOS users a lot better than they can with the bad data they have.

      And the end result for you is more high-quality customers, at the lowest cost possible.

  • What should I know about tracking iOS users and Facebook Ads?
    • There’s a massive amount of confusion among digital marketers right now regarding how the recent and ongoing iOS privacy-related changes affect Facebook Ad tracking and ad optimization.

      Here’s all you really need to know ...

      As you can read about in another FAQ, the conversion attribution stats in your Facebook Ads account have never been accurate, they will never be accurate, and you should never rely on them.

      The whole iOS situation has just made things even worse, to the point where the conversion stats in your Facebook Ads account are literally useless ...

      And Facebook alone can no longer effectively optimize your ads for iOS users.

      The good news is that ClickMagick can instantly solve your Facebook Ads tracking problems ...

      And while your competitors are wasting a whole bunch of time and resources trying to solve an unsolvable problem, you can forget about the whole thing forever.

      ClickMagick Audience Optimization™ will automatically send your accurate conversion data back to Facebook, leveraging first-party data from your site, which restores their ability to optimize your ads for iOS users — even in the absence of a Facebook Click ID if iOS users choose not to be tracked.

      And the end result for you is more high-quality customers, at the lowest cost possible.

logo ClickMagick vs. Others

  • How is ClickMagick different from Google Analytics?
    • Google Analytics suffers from most of the same problems that Google Ads tracking does ...

      Short attribution windows, "greedy attribution," estimated and delayed data, as well as iOS "do not track" and other privacy-related issues all mean it just isn't accurate enough for serious direct response marketers.

      If you'd like to learn more, please see the more detailed article below:

      Why can't I rely on the stats in my ad platforms?

  • How does ClickMagick compare to its competitors?
    • Obviously we’re biased, but ClickMagick has no real competitors.

      There’s simply no other app that combines the accuracy of ClickMagick TrueTracking® ...

      With the quick and easy set up, and overall ease of use of ClickMagick ...

      With the ability to track and optimize any traffic source, with any marketing stack ...

      With our unbeatable Audience Optimization to help your ad networks optimize your ads ...

      With Click Shield™ to protect you from fraudulent clicks and “click happy” users ...

      With our best-in-class bot filtering you literally can’t get anywhere else ...

      With our easy to use cross-device and offline sales tracking ...

      With our fanatical support from real marketers with decades of experience ...

      All at an affordable price that’s about half of our competitors.

  • Why is ClickMagick so affordable compared to other options?
    • We’re so focused on building an amazing product that we made the mistake of setting our initial pricing way too low in 2014. Then we didn’t increase our prices as we added more features, and more value.

      But over the past 18 months we’ve been slowing increasing our prices to better reflect the value that ClickMagick provides (our closest competitors start at $400-500+ a month), and will continue to do so going forward.

      ClickMagick will never cost that much, and we’ll never charge you based on your number of contacts or the amount of your ad spend like some of our competitors because we think that’s just unreasonable ...

      But if you want to take advantage of our mistake, sign up today and you can lock in these low prices.

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