Overview & Set Up
ClickMagick is your “Single Source of Truth” that takes just minutes to set up. It works everywhere, and is immune to iOS 14.5+ privacy changes.
Your “Single Source of Truth”
You just can't rely on the stats provided by your ad networks, affiliate networks, autoresponder, shopping cart, CRM or other marketing apps you use ...
Because individually they simply don't have all the data points necessary to generate accurate and actionable marketing insights.
Not to mention, some of them like to take credit for everything!
ClickMagick is your objective “Single Source of Truth” ...
The one place where you can see all your key marketing metrics and your actual results, with pinpoint accuracy, all in one place.
5-Minute Set Up
Despite being the most powerful ad tracking and conversion attribution solution for small businesses, ClickMagick is also a breeze to set up.
Enable TrueTracking® for your website or online store by simply copying and pasting a bit of tracking code.
Our intuitive Campaign Wizard and URL Builder will guide you through properly tracking all of your ad campaigns and other promotions.
Have a complicated funnel or custom requirements? No problem. We've seen every possible set up and we'll help you get up and running fast.
ClickMagick works everywhere you advertise, and plays nicely with all the other apps in your marketing stack.
You'll never have to worry about outgrowing a tracking and analytics platform that only works with specific platforms — ClickMagick scales with you.
ClickMagick works with all traffic sources ... all ad networks ... all website and store builders ... all autoresponders and CRMs ... and well, you get the idea.
And we're constantly adding new integrations, and making tweaks as other popular apps make changes, so no matter what you want to track and optimize with ClickMagick, we can help make it happen.
Unbeatable Tracking & Attribution
ClickMagick is the most accurate tracking and attribution platform for small businesses, allowing you to confidently scale with actionable data.
Indisputable Click & Ad Tracking
Every click and every conversion — exactly as it happened — for all of your free, paid and organic traffic.
Unfortunately, you can't rely on the stats provided by your ad platforms.
Individually they just don't have all the data points necessary to generate unbiased, accurate and actionable marketing insights.
Their tracking is also crippled by short attribution windows, “greedy attribution,” estimated and delayed data, as well as iOS “do not track” initiatives.
The same goes for Google Analytics. And tracking is just an afterthought with your other marketing apps so you can't rely on them either ...
But ClickMagick gives you the full picture. Every click. Every conversion. Every journey inbetween. Exactly as it happened.
Accurately Track Any Conversion
Finally, you can track any goal, sale or other user activity on your website or store with can't-be-beat accuracy.
Unlike most other apps, ClickMagick gives you unlimited flexibility to track everything that's important to your business.
In addition to opt-ins and sales, you can also track things like:
Add to cart or other checkout events ... email clicks ... buttons or other elements on your website ... and even your phone orders or other offline conversions.
And because ClickMagick uses industry-standard UTMs added to your own URLs, and only first-party data, with no “tracking links” or redirects ...
There isn't a more accurate conversion attribution platform anywhere.
No iOS Doom & Gloom Here
iOS' recent “do not track” initiative has turned the online advertising world upside down ...
But we're unaffected, and our users haven't even noticed.
Not only does ClickMagick allow you to continue tracking your iOS users ...
But it automatically sends your actual iOS conversion data back to your ad platforms, so they have much better data to work with.
The end result is bulletproof tracking and improved ad network optimization, resulting in increased mobile ad performance and lower costs.
As we like to say ... We obsess over tracking, so you don't have to.™
The average Internet user owns 3.2 devices, and constantly switches between them. Most systems can't track this.
They click your ad, opt-in on their phone, watch a webinar on their iPad, then finally make a purchase weeks later on their desktop computer.
Even Google and Facebook can't accurately track this unless people are constantly logged in to a single account on all of their devices ...
But ClickMagick offers true “unbreakable” cross-device tracking.
And once you turn this on there isn't another solution anywhere, at any price, that can give you more accurate tracking ...
And the ability to optimize and scale with extreme clarity and confidence.
Phone & Offline Sales Tracking
If you take phone orders, accept wire transfers or accept payment in other ways offline, traditionally this has been next to impossible to track accurately.
And that means that if offline sales make up a meaningful percentage of your total revenue, you don't really have a proper way to optimize your ads to scale your business.
ClickMagick is the only affordable platform available to small businesses that allows you to easily and accurately track all your offline conversions ...
... All the way back to the ad or promotion that generated the customer.
Perfect Ad Optimization
TrueTracking® provides ridiculously accurate conversion data, allowing both you and your ad networks to optimize like never before.
Real-Time Stats & Reports
See 24 key performance indicators for any traffic source or ad — plus eye-opening reports — all in real-time.
Most apps provide stats that are estimated, delayed, or just inaccurate, which means they're useless if you're serious about optimizing your marketing.
And that's why ClickMagick gives you your most important stats and KPIs — like clicks, conversion rates, profit, AOV and ROAS — all in real-time.
Even our most eye-opening reports, that show you things like:
Your best and worst performing ads ...
Or the lifetime value of customers from any individual ad or campaign ...
Are all available in real-time, 24/7/365.
Supercharge your ad networks' ad optimization by automatically sending them your actual conversion data, in real-time.
Ad networks like Google, Facebook, Microsoft and TikTok use AI algorithms to find you more customers — but this only works as well as the data they have.
And unfortunately they generally misattribute about 20-50% of your sales, which means they're working with really bad data.
But Audience Optimization™ automatically sends them your actual conversion data, in real-time, so they have truly accurate data to work with.
And, when enabled, it also leverages any first-party data collected on your site to result in the absolute best "event match scores" possible.
You probably don't care about the technical details, but the end result is more customers for you — and better customers — at the highest ROI possible.
Advanced Attribution Modeling
Say goodbye to fuzzy attribution data. ClickMagick provides advanced, eye-opening, multi-touch attribution models.
ClickMagick supports the industry-standard “Last Click” attribution model.
This gives full credit for conversions to the last link or ad a user clicked on, and generally gives the most accurate picture of what gets users to convert.
But ClickMagick also provides advanced “multi-touch” attribution models — like Linear, Position-Based and Time Decay ...
... which provide even deeper insights on how the different pieces of your marketing are performing, and help you to scale like never before ...
Because you'll be able to fully optimize the different steps in your funnel independently, rather than your entire funnel as a whole.
Complete Visitor Profiles
For any individual click, goal, or conversion, you can instantly see a complete visitor history for that user with one click.
Which ad did they click? How did they navigate my website or funnel?
Which emails did they respond to? What did they do right before buying?
All these answers, and more, are right at your fingertips.
If you sell a high-ticket product or service this is especially useful ...
Because you'll gain deeper insights into how your best customers are interacting with your marketing and your business ...
Which makes it really easy to optimize your marketing even further.
Bot & Click Fraud Protection
ClickMagick's best-in-class “bot” and click fraud protection mean that you get the cleanest traffic and the highest ROI possible.
World-Class “Bot” Filtering
Filter or block bot clicks automatically — ensuring your stats are truly accurate, and you're getting what you paid for.
Whether it's something innocent like a search engine spider ...
... or a malicious bot created to click on ads and waste your money ...
We protect your stats and your ad budget better than anyone.
While other tracking systems count these automated requests as real clicks, our self-learning AI isolates these "clicks" so they don't ruin your key stats.
We've been in the trenches battling bots as direct response marketers longer than anyone. With billions of clicks analyzed and processed, no other bot filtering system even comes close.
Click Shield™ Stops Unwanted Clicks
Did you know that you're probably paying for lots of clicks that can never generate a sale?
Between automated software programs called “bots”, clicks from competitors, and clicks from click-happy users who click your paid ad every time they want to get back to your site, you're spending ad dollars you shouldn't have to.
And we put those dollars back in your pocket.
ClickMagick's Click Shield™ allows you to set up simple rules to define the type of click behavior that's acceptable to your business, and block the rest ...
Which means less ad spend for the same number of conversions.
Affiliate Marketing Tools
ClickMagick provides a full-stack affiliate marketing platform with every tool you need to gain a competitive advantage and scale commissions.
Integrated w/ 100+ Networks
ClickMagick is integrated with 100+ of the most popular affiliate networks, making it super easy to track all your affiliate promos.
Using the Affiliate URL Builder, simply enter your affiliate link and select the affiliate network you're working with.
Then just use the modified affiliate link we provide in your promotions, and your affiliate sales will be tracked with extreme accuracy.
Postback / Server-To-Server Tracking
There are a few ways to track your affiliate sales, and we support them all. But there's nothing more accurate than Postbacks.
ClickMagick is integrated with over 100+ affiliate networks, and we'll give you a special “Postback URL” that you can add to the back-office of the affiliate networks you work with.
This will enable a direct “server to server” connection between ClickMagick and your affiliate networks, which is the most accurate way to track conversions.
This will give you all the benefits of ClickMagick's TrueTracking® not only for your own website or store, but for any affiliate offers you promote as well — giving you a massive competitive advantage over other affiliates.
Dynamic Affiliate Links
Dynamic Affiliate Links allow you to take full control of the sales process by pre-selling visitors any way you want ...
And then directing users into the middle of an advertiser's sales funnel.
For example, say you found a great product to promote as an affiliate but the advertiser's landing page stinks ...
Using a Dynamic Affiliate Link you can send visitors to your own landing page instead, and then direct them into the middle of the advertiser's funnel — for example their sales page — to continue the process.
The end result is higher conversions, and more affiliate commissions, for you.
Add Pixels to Any Affiliate Link
ClickMagick allows you to add any type of tracking pixel or retargeting codes to any affiliate link ...
... which allows you to do some pretty cool stuff that gives you a massive competitive advantage over other affiliates.
For example, you can track which affiliate links people are clicking, then easily build new retargeting lists of people who click on your affiliate links.
The possibilities are endless ...
Geo & Mobile Targeting
ClickMagick allows you to easily redirect your traffic to different affiliate links based on the user's location or device type.
Some affiliate offers only accept traffic from users in certain countries or using a specific device e.g. only desktop or only mobile traffic.
So for example, if you send out an email to your entire list with a normal affiliate link, a lot of those clicks could be wasted.
ClickMagick helps you optimize every click by redirecting your traffic to different affiliate links based on the user's location or device type ...
And when the right people see the right offer, you waste less money on worthless clicks and you earn more commissions by targeting the right traffic, every time.
Other ClickMagick Tools
ClickMagick literally has over a hundred different "features" under the hood. Here are just a few more that make your life easier ...
Auto Cost Update
Automatically retrieves your ad costs from major ad platforms like Google, Facebook, Microsoft Ads and TikTok.
Gone are the days of having to use a bunch of spreadsheets or manually entering your ad cost data into your tracking system.
With just a few clicks you can integrate ClickMagick with your ad platforms, and we'll automatically retrieve your ad cost data around the clock ...
... ensuring that the cost-based stats you see in ClickMagick are always up to date and 100% accurate — without your lifting a finger.
Auto Currency Conversion
Automatically converts your ad costs and sales to a single currency for a unified look at your revenue-based stats.
With most ad networks, the currency used is set in stone when you create the account, and it cannot ever be changed.
But what if for example your ad accounts are set to Euros, so you pay for ads in Euros, but you collect revenue in USD?
Even worse, what if your store or website allows customers to check out in multiple currencies, all different from your own?
ClickMagick automatically converts your ad costs and sales to a single currency of your choosing for a unified look at your revenue-based stats.
Best-In-Class Tracking Links
Our founder created one of the first “tracking link” services for online direct response marketers, all the way back in 1996 ...
And we've been leading the way when it comes to tracking links ever since.
Whether you need to track and manage “solo ads” or other email traffic ...
Or you want to set up high-performance, bitly-style short links like ...
ClickMagick tracking links have dozens of settings and options that will allow you to track and manage these additional promotions like a pro.
Custom Tracking Link Domains
Use any domain you want with ClickMagick Tracking Links — leading to more clicks and better branding.
What looks better, gets more clicks, and can even help spread your brand?
Say goodbye to long, ugly URLs because you can set up any type of short, “pretty link” you want, to help increase clicks and spread your message.
Connect & Share
From collaborating with team members to sharing data and integrating with the other marketing apps you use, ClickMagick sets your data free.
Invite Team Members
Create a collaborative environment by inviting other members of your team to join your ClickMagick account.
On the Standard and Pro plans, ClickMagick allows you to invite others to your ClickMagick account, and give them the access level they need.
Whether you want to give admin access to your co-founder...
... read/write access to a VA that helps manage your tracking ...
Or report-only access to your assistant, we've got you covered.
Shareable Public Stats
ClickMagick allows you to share stats for specific Campaigns or Tracking Links with the world.
Whether you just want to quickly share some stats with your internal team ...
Or you need to provide stats to someone who has purchased traffic from you ...
Or you need to provide stats to clients who you manage advertising for ...
ClickMagick allows you to quickly and easily create “share” links for any Campaign or Tracking Link at any time, and even protect your public stats with a password and expiration date.
ClickMagick Mobile App
Quickly and easily check your most important stats, and get sales notifications on the go.
Take the power of ClickMagick with you, with the ability to easily check your most important stats in real-time on the go.
This can be especially useful with new ad campaigns when you want to watch their early performance and make changes as quickly as possible.
You can also receive sales notifications right on your phone — in real-time — for any Campaign or Tracking Link.
Available on both the Google Play Store for Android, and the iOS App Store.
Custom Postbacks / Webhooks
Automatically send your conversion data to the other apps and platforms you use with Custom Postbacks and Webhooks.
ClickMagick lets you set up “postbacks” or “web hooks” that will automatically send your actual conversion data to other platforms you use.
Normally you'd use this to send sales data back to platforms that don't have a direct integration, to help them further optimize your campaigns ...
But you can also send your conversion data to your autoresponder, CRM or just about anything else to trigger automations you may need.
Our Zapier integration takes things a step futher, and allows you to send your data to 1,000s of additional apps.
We provide all the Zapier “Triggers” you need to do just about anything you want with your click and conversion data, in real-time, with the 1,000s of other apps that are also integrated with Zapier.
From sending an SMS message each time you generate a sale ...
To adding sales data to your custom order management system ...
You can do it all with ClickMagick and Zapier, and we even have dozens of “Zap Templates” for common automations to help you get started.
Full ClickMagick API
Build your own tools and automations with the full functionality of ClickMagick's web app.
Our full-featured REST API provides tons of endpoints that give you almost unlimited flexibility to build the custom tools or automations you may need.
You can view the ClickMagick API docs here:
Support & Training
Get help from real marketers with years of experience — not low-paid, outsourced “customer support” reps who've never been in the trenches.
Here at ClickMagick we're known for our fanatical support.
Standard and Pro users receive live chat support roughly 18 hours a day, onboarding calls and even phone support if you need it.
And even if you're on our Starter plan or just want to submit a ticket, the average response time in our Helpdesk is usually no more than a few hours.
Many users have told us our support is better than anything they've ever experienced before, because ...
... our team consists of real marketers with tons of experience — not low-paid, outsourced “customer support” reps who've never been in the trenches.
A real marketer with tons of experience will answer all your questions and give you their best advice for getting started.
Unlike other “onboarding calls” that are really just disguised sales calls pushing you to upgrade or buy something else, the only goal of this call is to help you get massive value from ClickMagick as quickly as possible.
By the end of the call you'll know exactly how to get the most from ClickMagick, and you'll be tracking and optimizing like a pro in no time.
Knowledge Base & Video Tutorials
We're quite proud of our Knowledge Base, and you've probably never seen anything like it.
Most people hate digging through a Knowledge Base, but this is different.
It's fully searchable and contains over 500 articles and tutorials — most with screenshots and videos — covering everything you could ever possibly want to know about tracking, optimizing and scaling your advertising.
We've poured a ton of resources into building this for you, so that whenever you get stuck or need help a quick search will almost always give you the answers you're looking for.
New Features Added Monthly
We've added innovative new features every single month for the past 9 years, and we're not stopping any time soon.
We're agile, and iterate quickly. If you send in some good feedback or a small suggestion, you'll often see us pushing out an update within days.
And as you use ClickMagick you'll see with your own eyes that we literally work on improving ClickMagick around the clock, 24/7/365.
We push out a handful of small tweaks and improvements each week, and generally at least one “big” new feature each month ...
All with the goal of providing you with as much value as possible, and all the tools you need to scale your marketing.
Over 122,000 accounts created worldwide
“It's not often that I'm blown away by a company - especially an internet marketing company. This is a company that actually listens to it's customers, and makes constant improvements based on the actual needs of the customer.”
“I'm not exaggerating one bit when I say ClickMagick is one of our most-loved apps we've ever used at our business, and it has really helped us to take things to the next level. You have managed to take things that drove us crazy — tracking, split-testing, etc. — and made them easier and more effective than ever!”
“The support is outstanding. In terms of my business, I'm delighted with the results. With ClickMagick I can now see every step a prospect takes on their way to becoming a buyer, and I'm able to target my ad spend to the ad sets and creatives that are actually generating buyers. And the impact of this is enourmous. I highly recommend both the platform and the outstanding support team.”
“ClickMagick has really helped me take my business to the next level. It's incredibly easy to use, has some awesome one-of-a-kind features, and I have received very prompt and friendly support when needed. I recommend ClickMagick to everyone.”
“I would say this is the one tool that's irreplaceable in my business. It gives me a great overview of what's working and what's not working. The support is top notch. If you have an issue you'll hear back sometimes within minutes, always very quickly, and always with an accurate and useful answer. I highly recommend it.”
“After generating millions of dollars online, I've seen what works and what doesn't. And for a very long time I struggled with the techie stuff that usually comes with tracking ... But I can confidently say ClickMagick is by far the most accurate, fun and simple way to track your clicks — with all the advanced features you'll ever need. This is a MUST HAVE tool.”
“The customer support have gone above and beyond for me. Just in terms of helping me set everything up. They go in to so much detail, they really know their stuff, and can help to simplify tracking and attribution - which as we all know can be quite a daunting task. The ClickMagick team obviously really care about their customers.”
“I have found ClickMagick to be an invaluable tool in building my business online. If you're not using ClickMagick you definitely should because it will really help you scale your business, and it's the most affordable solution of its kind.”
“I've used lots of different tracking tools in the past, and nothing compares to ClickMagick. It's got an extremely easy to use interface. Everything is laid out right there in front of you with just a few clicks. With ClickMagick, tracking is just 100 times easier and more efficient.”
“Let me tell you this is an awesome tracking app. ClickMagick is one-of-a-kind because not only does it track everything, very accurately, but it also gives you lots of extra tools that no other tracking software has out there. I definitely recommend it, and I'm going to be using it for a long, long time.”
“I always thought, when I create my own company, I'm going to make sure the support is spot on, because there's nothing worse than bad support. ClickMagick's team must live in the support desk because you always get a competent answer, you don't have to keep going back and forth, and you get help fast every single time.”
“ClickMagick is awesome. Their support is top notch too as they actually do listen to your feedback, and they are constantly adding new features on a monthly basis. All in all, highly recommended for newbies AND advanced users.”
“ClickMagick is by far the best ad tracker on the market. The creators of the software are constantly taking suggestions and implementing upgrades. It was super easy to switch from my old tracking software to ClickMagick. This is a great product and I recommend it to anyone looking for a tracking solution.”
“I'm beyond grateful to be using ClickMagick. It's exactly what I had been looking for. What really separates ClickMagick from the other services is the great level of feedback that is accepted. I've suggested several features and they've implemented them quickly. Do your business a favor and sign up. Like... now.”
“Anyone who is running an online business knows that ad tracking is crucial to making more money online, and ClickMagick helped me to do just that. Totally awesome! All I can say is R.I.P. other link trackers ... ClickMagick is one-of-a-kind and can't be beat.”
“Where else can you find a link tracker, rotator, geotargeting, fraud detector — plus on top of everything top-notch dedicated customer support that I haven't experienced anywhere else — at such a reasonable cost? I must admit I left ClickMagick to find a cheaper and better alternative but quickly returned to using ClickMagick.”
“ClickMagick is an awesome tracking service that helps you to track your ads and focus on where your most profitable clicks are coming from. This has been a game-changer for me, and the support is awesome as well. I would recommend ClickMagick to any serious marketer who is wanting to take their online business to the next level. This is the real deal.”