The better way for agencies to manage ad tracking and improve client results
Get more accurate data that drives better ad optimization, reduce manual analysis, and eliminate the confusion and stress once and for all.
Trusted by 122,000+ advertisers and agencies since 2014
the agency problem
Tracking and reporting shouldn't be this hard.
Most agencies struggle because tracking, attribution, and reporting create constant confusion, wasted time, and unnecessary friction with clients.
Hours wasted every week pulling and reconciling numbers
Clients questioning why the numbers never match
Tracking data you can't trust or confidently stand behind
Overpriced tools that exploit tracking complexity
Most tracking "solutions" are just partial fixes. Even after adding server-side tracking, extra pixels, and more tools, agencies still end up stuck with bad data, messy attribution, slower optimization and client confusion.
A calmer way to manage client tracking
ClickMagick removes the friction from tracking, giving agencies reliable data they can confidently use to optimize and scale client campaigns fast.
Manage client accounts in one place
ClickMagick's Business Manager lets agencies create and manage all client accounts from a single dashboard — with clean account separation and full control over access.
No more juggling spreadsheets and logins.
No more messy client onboarding and account handoffs.
No risk of data bleeding between clients.
Everything stays organized, secure, and easy to manage as you scale.
Get everyone on the same page
ClickMagick includes the Fundamentals of Tracking for both agencies and their clients — a clear, plain-English breakdown of how modern tracking actually works, removing confusion before it ever starts.
When everyone understands the realities of attribution, it dramatically reduces confusion and back-and-forth conversations.
And instead of defending numbers, agencies can focus on optimizing and improving results.
This shared understanding alone eliminates many of the most frustrating tracking conversations agencies deal with.
Automated insights reduce manual analysis
ClickMagick Insights automatically analyzes performance and highlights what's changing, what's working, and what needs attention — delivered daily and summarized weekly for every client.
Instead of constantly digging through stats across multiple client accounts, agencies get clear, actionable insights that make it easier to spot trends, catch issues early, and focus on what matters most.
Less time checking numbers. More time improving results.
Insights is a paid add-on, but included at no extra cost for approved agencies.
Pricing that keeps everyone aligned
Our pricing supports healthy, long-term client relationships — without creating awkward billing conversations or conflicts of interest.
Agencies can include ClickMagick in their services or have clients pay directly, with the same 35% agency discount applied either way.
That means ClickMagick costs $129 a month for the average client — significantly less than comparable tracking solutions.
The result is world-class tracking that's easier to recommend, easier to include in your services, and easier to stand behind.
Better tracking. Better optimization. Better results.
Best-in-class ad tracking and conversion attribution
ClickMagick TrueTracking® gives agencies a clear, accurate view of every click, conversion, and customer journey — creating a dependable source of truth across all client accounts.
Stats and reports that show what actually happened
From conversion rates, ROAS, and LTV to funnel-level performance, ClickMagick makes it easy to see what's working, what's not, and exactly where to focus optimization efforts.
Improve performance and lower ad costs
Send exceptionally accurate, first-party conversion data back to ad platforms to improve signal quality, unlock better optimization, reduce wasted spend, and scale campaigns more efficiently.
Why agencies trust ClickMagick
I'm Patrick Kelly, founder of ClickMagick. I've been solving tracking problems since 1996, when I built one of the first click trackers for online marketers.
Over the past 12 years, 122,000+ advertisers have trusted ClickMagick to fix their tracking. We've seen every edge case, every iOS update that broke attribution, and every browser restriction that killed conversion tracking.
We've solved problems your current setup doesn't even know it has.
And that experience matters — it's the reason ClickMagick delivers accuracy most platforms simply can't match.
In fact, from a technical standpoint, ClickMagick delivers the highest level of tracking accuracy possible in today's environment.
And when you feed clean, high-signal first-party conversion data back to ad platforms, their optimization algorithms perform significantly better.
If you have any questions or want to make sure ClickMagick is the right fit for your agency, feel free to reach out. I'm always happy to talk shop.
ClickMagick has been pivotal for our agency. It lets us see clear data across all client accounts, share real-time dashboards with clients, and send accurate conversion data back to Meta. I would highly recommend ClickMagick to any agency.
Mark Gennaro, OfferElevateCommon questions from agencies
Insights automatically analyzes ad performance and highlights what's changing, what's working, and what needs attention — for each of your clients, every day.
We encourage you to book a call so we can answer all of your questions and give you a quick demo of ClickMagick. But you can also learn more at the links below.
Get a custom tracking assessment with instant results.
Learn more about ClickMagick tracking, reporting, and optimization.
See how ClickMagick compares to other popular options:
ClickMagick vs Facebook Pixel
ClickMagick vs Google Tracking Tag
ClickMagick vs Server-Side Tracking
ClickMagick vs Ecom Store + CAPI Tracking
ClickMagick vs Funnel Builder + CAPI Tracking
When you create client accounts through your ClickMagick Business Manager, agency pricing is automatically applied to those accounts.
The same 35% discount applies whether the agency pays for the account or the client adds their own billing details.
Ideally, yes. Each client should have their own dedicated ClickMagick account, keeping data fully separate and secure.
Agencies then manage those accounts centrally through their Business Manager, without needing to share logins or risk data overlap between clients.
You can create new client accounts as necessary in your Business Manager, or request to manage an existing account if your new client is already using ClickMagick.
If you work with very small clients where even just $129 per month per client doesn't make sense, there is another option.
You can run multiple clients inside a single ClickMagick Pro account ($349/month) and add additional Projects for $40 per client.
For example, managing 12 small clients would cost $829/month total.
Each client can be given access only to their own Project, or you can share stats and reports using ClickMagick's public share links.
The main limitation is that all clients live inside one account, so individual ClickMagick accounts can't be handed off later if a client leaves for example.
If you're unsure which setup makes the most sense, our team is happy to walk through the pros and cons with you.
ClickMagick matches or outperforms Hyros in every area that matters — and costs less than half as much.
We've been laser-focused on tracking and attribution for more than 12 years — twice as long as Hyros has been around — and we've processed billions of clicks for over 122,000 businesses.
That depth of experience means we've already solved the edge-case tracking challenges most platforms still don't even understand yet.
In a few areas like basic attribution accuracy, at best, Hyros is maybe on par with ClickMagick. But in most areas — custom tracking and flexibility, bot filtering, visual reporting, ad platform integrations, fraud protection — we're simply better.
Below, you'll find a clear side-by-side comparison across the ten categories that matter most, so you can see for yourself why ClickMagick is the better choice.
We recommend booking a quick call so we can answer your questions and walk you through a short ClickMagick demo — but you can also get started immediately.
Simply click below to create your free Business Manager account. From there, you can spin up your first ClickMagick tracking account with no billing details required.
Once you log in, you'll have a full 14 days to complete onboarding, go through the Setup Wizard, and explore everything ClickMagick has to offer.
When you're ready, you can set up tracking for your first client and you're off to the races.