How do I track affiliate conversions using Sub-IDs?
If the affiliate offers you’re promoting don’t support Tracking Pixels
or Postback URLs
, you’ll generally have to resort to using “Sub-IDs” for conversion tracking.
Some of the affiliate platforms where you’re forced to use Sub-ID tracking include:
Part 4 of the Tracking Guide
talked about using only Sub-IDs to track affiliate sales if whatever you’re promoting doesn’t support tracking pixels or Postback URLs.
To track your sales using Sub-IDs you need to pass a unique Sub-ID to your affiliate link with each click. With ClickMagick it’s as simple as adding a unique
token wherever you want the Sub-ID to be inserted into your affiliate link.
You can find a complete walkthrough of how to set this up for the JVZoo network here:
How do I track sales with my affiliate network?
If you’re using one of the other networks where you need to use Sub-IDs to track conversions, you would follow exactly the same steps that you see in the article for JVZoo.
The only real difference is in how you pass the
token to your network. LinkShare and ShareASale use these
[clickid] query string parameters
which you would simply append to the end of your affiliate links:
If you’re working with Amazon, you’ll want to read about Amazon Tracking IDs here:
Article 93 Last updated: 05/16/2020 9:22:42 AM